Lunch with José Cerdán
Published on November 24, 2008
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The Rafael del Pino Alumni Association has organized a lunch with Mr. Jose Cerdán, founder of Ei System, CEO of PeopleCall, IP Voice operator, pioneer in the IP communications Spanish market, and managing director of Acens (see full CV at the end).
The lunch took place on 28 October, at the presidential dining-hall of the Fundación Rafael del Pino. Cerdán talked about his entrepreneurial experience and about the obstacles currently faced by entrepreneurs in the Spanish society with a group of group of ex – scholars of the Rafael del Pino, “la Caixa“, Fulbright, March, Caja Madrid, Ramón Areces and Barriè de la Maza foundations, as well as with post-graduate ex-alumni of MIT, Stanford University, London Business School, Wharton, Columbia and University of Chicago.
JOSÉ CERDÁN’S CV
José Cerdán was born in Zaragoza in 1966 where he studied at the Maristas and Luis Buñuel schools. His professional carreer started with the creation of a sports sponsorship company and of a textile business. Later on, he joined a multinational company dedicated to the sale of computers as Marketing director, where he became aware of the possibilities of the Spanish computer market.
In 1990, he founded, together with José Manuel Manotas and Santiago Mas, the company Ei System, where he stayed until 1998. This company was the first of the four companies comprising the Estratos Group: Estratos Import, Ipermática, Estratos Informática and Flag Internacional Corp, all of them devoted to the commercialization of computer components imported from the United States for the assembly of computers as well as to the sale of already assembled computers under the trademark Ei System.
In 1999 he sold the company to the Dixon Group, today in Spain the chain PC City and a month later he decides to found the first IP Voice company in Europe Peoplecall which is still today operating and with more than one million clients, being pioneer in this technology.
In 2005 he founded an airline operating flights to Africa with 757 planes named Bravo Airlines; he is also shareholder of a helicopter company named Intercopters, and of an Adverstising and Air Works named Álamo Aviación.
Jose Cerdán, is fan of aviation and he has been a plane and helicopter pilot for more than ten years. He is also fond of sports such as ski, wakeboarding, jet-ski,.etc and all other extreme sports.
He is speaker in numerous forums, such as the political forum Faes, as well as in several universities such us IESE, IE, and also in business forums.
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